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“Baking” value in an industrial bakery.

Panificio La Rovere.

We gave shape to the value of an industrial bakery. A strong image, sales tools and digital communication to make La Rovere more recognisable and competitive.

More than bread baked every day, a brand to grow: website, photography, catalogue and ADV campaigns designed to tell the company’s story and win new customers.
Artisan bread by Panificio La Rovere
Panificio La Rovere baked goods
Fresh bread by Panificio La Rovere
Bread and focaccia by Panificio La Rovere

Giving value to an everyday product.

We worked on Panificio La Rovere’s image to turn the simplicity of bread into a stronger, more polished and recognisable visual story. Through creative direction, photography and communication we brought out quality, product and process, revealing the identity of an industrial bakery able to present itself with more strength and credibility.
Panificio La Rovere baked product
Panificio La Rovere mini focaccias in a graphic composition
Panificio La Rovere bread in a graphic composition

More than bread: value worth recognising.

Panificio La Rovere already had the product, the experience and the industrial capacity: what was missing was a system that could tell that story with the right force. We built a complete project spanning image, website, photography, catalogue and ADV, turning what had been under-communicated into a clearer, more commercial and competitive identity.

A new identity to tell the value of bread.

We gave Panificio La Rovere a stronger, more contemporary image that makes visible the quality of production work built up over the years. Photography and visual direction brought the bakery’s products, processes and spaces to the foreground, turning bread into a distinctive element of the company’s communication.

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Brand Positioning & Identity Design

Visual Content & Production

A website designed to show the full value of the offer.

We created a digital platform that presents Panificio La Rovere with order, clarity and commercial depth. Every product has its own page, with dedicated images, visual details and descriptions written to make the whole catalogue easy to browse and to support the sales team.

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High-Converting Website

SEO 2.0 & Digital PR

ADV built to open new business relationships.

We designed an acquisition-focused Meta strategy, using the tasting kit as a concrete way to bring new businesses closer to La Rovere’s products. Creative, messaging and audience segmentation made it possible to reach genuinely interested B2B contacts, generating over 400 leads and new sales opportunities.

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AI-Powered Advertising

From "zero" to a complete digital catalogue.

Panificio La Rovere’s website was built from scratch to turn years of production experience into a clear, orderly and easy-to-browse digital presence. Every product was given its own page, dedicated photography and views designed to make the bread the star.
What used to be explained in person or with loosely structured materials became a complete online catalogue, able to show the breadth of an industrial bakery’s range and give real support to sales communication.

Panificio La Rovere website screen with baked goods
Panificio La Rovere website screen with customer section
Panificio La Rovere website screen with fresh bread
Panificio La Rovere website screen
Panificio La Rovere web page mockup
Panificio La Rovere website screen with frozen products
Panificio La Rovere product shot

Social creative designed to generate leads.

We developed a Meta campaign built to reach new businesses interested in Panificio La Rovere’s baked goods. Creative, copy and messaging were designed to highlight the free tasting kit, reach a well-defined B2B audience and turn interest into concrete enquiries. Through a targeted ADV strategy, the campaign generated over 400 leads, opening new sales opportunities and putting the brand in front of potential customers such as bars, restaurants, pubs, sandwich shops, delis and food businesses.

The product, the process, the place where it all begins.

We produced photo and video content to showcase the bakery’s workspaces as well as the bread: production areas, details, gestures and equipment become part of a consistent visual story.
The aim was to convey quality, care and industrial solidity, showing the value behind an everyday product and making Panificio La Rovere more recognisable across the website, catalogue and communication materials.

See what we have built for our clients.